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Museum of the City of New York

Item Details

Objective:

Leverage the Museum of the City of New York’s African American and Latino targeted events to increase awareness of MCNY among the African American Consumer Market, 18-54

Solution:

Build brand awareness and event interest by utilizing existing influencer relationships and highly-trafficked social and digital media outlets

Results:

Compelling promo copy, releases and a social media campaign garnered above expected attendance during the event months of February and March among the target audience


  • Client:
  • Release Date: February 5, 2019